Expertise in hunting, weapons, ammunition and optics!
PS Outdoor AB is a consulting company that has helped Scandinavian retail chains with product development and marketing in hunting, fishing, outdoor activities, and horse and dog products since 2010. Over the years, we have built up a large supplier network across large parts of the world and in most areas. We are also experienced hunters and shooters ourselves, which means we know what we are looking for – and what requirements are placed on the products to be distributed.
Solid experience
20+ years of experience in hunting and product development.
Complete solution
From purchasing and testing to marketing and logistics.
Nordic background
Deep knowledge of Scandinavian markets and consumers.
Practical expertise
Hunters helping hunters – we know what works.

Founder & Consultant
Patrik Sandqvist
With many years of practical experience in the hunting and outdoor industry, Patrik has built his reputation as a sharp product developer and a reliable consultant. At Biltema, he created and launched the company's first range for hunting and fishing – products that sold out almost immediately and became customer favorites.
Company history
PS OUTDOOR AB started in 2004 as PS JAKTGUDEN, selling wild boar and deer hunts throughout Skåne and a small webshop for hunting equipment – primarily for wild boar hunting. The company also offered trained hunting dogs and dog handlers for farms and estates, and created Vildsvinsjouren.se – a service that helped farmers manage wild boar damage to their crops until 2015.
In 2010, Patrik joined Biltema as Product Manager and built up the company's first range for hunting and fishing. The products sold out quickly and within a year his responsibilities were expanded to the categories outdoor, barbecue, horse, dog and cat. After five years, Patrik left Biltema in 2015 to start working as a consultant for a Danish retail chain. In 2022, PS Jaktguiden was developed into PS OUTDOOR AB – a natural step in further developing the business and creating new opportunities for the future.
PS OUTDOOR AB started in 2004 as PS JAKTGUDEN, selling day hunts and driven hunts for wild boar, deer and moose on land in both Skåne and Småland. At the same time, a small webshop for hunting equipment was run – primarily products for wild boar hunting. The company also offered educated and trained hunting dogs and dog handlers to various customers. Later, vildsvinsjouren.se was also created – a service that helped farmers manage wild boar damage to their crops until 2015.
In 2010, Patrik joined Biltema as a product manager and built up the company's first range for hunting and fishing. The products sold out quickly and within a year his responsibilities were expanded to the categories outdoor, bbq, horse, dog and cat. After five years, Patrik left Biltema in 2015 to start working as a consultant for a larger hunting store chain. In 2022, PS Jaktguiden became PS OUTDOOR AB – a natural step in further developing the business and creating new opportunities for the future.
PS OUTDOOR AB

Phone: +46 (0)732 007 373
Djurhagsvägen 125, 29193
Onnestad, Sweden
Corporate number: SE559359127301
Eori:SE5593591273
Bank transfer:130-1175
























